Translating Complex Science for Diverse Audiences

Making Scientific Information Accessible, Meaningful, Actionable

Overview

Organizations increasingly rely on scientific, technical, and data-driven information to inform decisions, policies, products, andprograms. Yet expertise alone does not guarantee understanding. This interactive workshop explores practical strategies fortranslating complex scientific information into clear, audience-centered messages that maintain accuracy, buildunderstanding, and support meaningful engagement across diverse stakeholder groups.

who should attend

Communications and public affairs professionals • Scientists and researchers • Public health professionals • Regulatoryaffairs professionals • Professional associations • Government contractors • Nonprofit organizations • Technical subjectmatter experts

Learning Objectives

Participants will explore strategies for translating complex scientific information into clear, audience-centered messages,reducing jargon without sacrificing accuracy, tailoring communications to diverse stakeholders, and improving understandingand engagement across technical and non-technical audiences.

format options

• 60-minute keynote presentation• 90-minute interactive workshop• Half-day executive or team training• Conference breakout session

Key takeaways

Participants leave with practical frameworks, message-development techniques, and audience-focused communication toolsthat can be immediately applied to scientific, technical, policy, and public-facing communications.